Secured My $1M Contract With This Trick… Here’s How You Can Too
A lot of people want to jump into this industry thinking they’re going to hit overnight success with their business. But let me tell you—that’s not how it works. That’s not how it works in any business.
Success takes time, strategy, and building the right relationships. Today, I want to share how I landed my first million-dollar-a-year contract—and the one trick that changed everything for me.
I Thought I Could Do It All Alone… Until I Realized I Couldn’t
When I first started my business, I had the mindset that I had to do everything myself. I thought if I just worked harder, things would fall into place. But the truth is, hustle alone isn’t enough.
It wasn’t until I hired my first business coach that everything started clicking. That’s when I had my first real “aha” moment. I realized that just like in every stage of life—whether it’s parents guiding us as kids, teachers shaping us in school, or pastors mentoring us in faith—business is no different.
You need guidance. You need a strategy. And most importantly, you need the right connections.
The Power of Networking Changed My Business
One of the biggest lessons my coach taught me was the power of networking.
At first, I was stuck in online networking—doing things virtually, making connections behind a screen. And while that helped to an extent, my real breakthrough came when I started attending live networking events.
Face-to-face networking changed the game for me.
When I took a step back last week and looked at my business, I realized something crazy—80-90% of my contracts came from relationships I built through networking.
That means nearly all the opportunities that grew my business weren’t from cold calls, ads, or random outreach. They were from people I met in person, nurtured relationships with, and stayed connected to over time.
Here’s the thing—people don’t buy from strangers. They do business with people they know, like, and trust.
That’s why networking is everything.
Industry-Specific Networking: Where the Big Deals Happen
Another game-changer for me? Joining industry-specific associations.
Since I’m in logistics (and if you’re following me, you know that’s my lane), I made sure to align myself with the right organizations:
- CLDA
- ECA
- FMA
- CDA
These aren’t just random groups. These are the rooms where the decision-makers are.
If you’re in marketing, you need to be where marketers and business owners are. If you’re in logistics, you need to be networking with shippers, manufacturers, and businesses that actually need courier services.
It’s not about being everywhere—it’s about being in the right places.
The Fortune Is in the Follow-Up
You can attend all the networking events in the world, but if you don’t follow up, you’re wasting your time.
A lot of the deals I’ve closed didn’t happen at the first meeting. Sometimes, it took weeks, months, even years of staying connected, checking in, and keeping my business top of mind before an opportunity came through.
Consistency is key.
That’s why every time I network, I make it a point to follow up—whether it’s a simple email, a LinkedIn message, or just a check-in to see how things are going.
And guess what? That’s exactly how I secured my first $1M contract.
How I Landed My First Million-Dollar Contract
My first million-dollar contract didn’t happen overnight.
It came from years of showing up, making connections, and being in the right place at the right time.
The contract that changed my business—17 routes, 17 drivers, a full logistics operation—happened because I was at an industry event networking.
When the opportunity opened up, the decision-makers remembered me. They thought,
“That’s Roslyn from Atlanta—we need her!”
And that’s how the deal was done.
The Lesson? Put Yourself in the Right Rooms
If you want to land big contracts, grow your business, and position yourself as an industry leader, here’s what you need to do:
✅ Get out there—stop hiding behind the computer and start showing up in person.
✅ Join the right circles—find industry-specific networking groups and events.
✅ Follow up consistently—nurture relationships so they don’t go cold.
✅ Be ready for the opportunity—because when it comes, you need to be top of mind.
I just got back from the Final Mile Forum (FMF), and let me tell you—it was an experience! I had the chance to reconnect with familiar faces, including some of my coaching clients, and make valuable new connections. Because that’s how deals are made. 💼🔥
I hope my journey inspires you to start building the right relationships for your business. Stay consistent, keep showing up, and go get those contracts.
Ready to Unlock Growth? Get Your Free Networking Guide!
📌 Insider Insights: Unlock exclusive strategies from entrepreneur Roslyn Ellerbee for networking success.
📌 Interactive Learning: Assess, improve, and turn knowledge into practical success with quizzes.
📌 Transform Your Business: Expand influence and achieve goals with actionable networking strategies.
